MAXIME D’ANGEAC
Between heritage and avant-garde
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CLIENT
Maxime d’Angeac, architect of the Orient Express train and yacht.SCOPE
Logo, Brand identity, creative direction and digital expression.CONTEXT
Maxime d’Angeac’s work is defined by a distinctive dialogue between classical references and contemporary expression. The challenge was to translate this singular architectural language into an identity of its own.CREATIVE DIRECTION
A restrained identity built around a distinctive monogram, drawing on the proportions of monumental typography. By playing with presence and absence, the initials become a graphic signature — architectural in structure, yet deliberately light. A precise visual language extends the identity across communication and digital touchpoints.
