ATELIER MARTEL
Building a language of form
A MARK BUILT FROM FORM
A geometric mark conceived as an architectural construction — a sequence of elementary forms assembling into a distinctive monogram.
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CLIENT
Atelier MartelSCOPE
Visual Identity · Art Direction · Editorial DesignCONTEXT
Atelier Martel sought to establish a distinctive identity within contemporary architecture — one grounded in strong convictions and a singular vision of the discipline.CREATIVE RESPONSE
A visual language built from structure and form. A geometric mark, rigorous typography and a restrained black-and-white palette create an identity conceived as an architectural system — precise, modular and enduring.
IDENTITY IN USE
